Jargon Busters
Explainer Videos
Client
Shawbrook is a specialist UK savings and lending bank founded in 2011 to serve the needs of SMEs and individuals in the UK with a range of lending and saving products.
Project
Shawbrook asked us to create six animated explainer videos to explain and define, in the simplest way possible, the meaning of various loan terms such as 'Debt consolidation' and 'Credit score'.
Campaign
Shawbrook will be using the videos to promote their loan products and services in an upcoming campaign beginning May 26th 2018.