Well, luckily with animation, fantasy is your friend.
-Steven Spielberg
Sure, you have to adhere to your company’s branding guidelines and yeah, it might take more work to convince the guys at the top to allow you some more creative freedom, but it’s worth remembering that we’re not confined to what you can capture on live video. With animation, we can create anything, build fantastic worlds and capture the attention of your audience. I’m not saying we should promote your medical insurance firm with rainbow-fart powered flying unicorns but pushing the envelope past an animated Power-point presentation is a good idea.
