We created an animated explainer video for Signkick's Trading Bridge. Trading Bridge is a friction-free way for Digital Out of Home/Out of Home media owners to connect and trade with…
Every now and then, especially when I'm out of ideas for decent blog posts, I'll post up a 'what we're working on'. What this is (pretty sure you already figured…
But we only budgeted £500 for a video! Ok, but we can't make you a 2 minute explainer video for that. Well, I don't see why...it can't be that hard, it's just…
We have a pretty good guide to how things move along when creating an animated explainer video, but in truth, every project is unique. In some cases, the client asks for a…
Clips from a decade’s worth of rather odd non-client work These are mostly from practice renders, personal projects or experiments. I left out a lot of the very early stuff…
'Risk' I couldn't begin to tell you about how many times a great idea has been stripped down to a good idea because of fear. Something with massive potential becomes…
We cover everything What parts of the production process do we cover? We get asked this before just about every job. The easy answer is 'we cover everything'. However, below…
We sketch ideas and figure out a style to fit the branding and the message, create a fully rendered version and present it to the client. We then put that…
We recently started work on a series of four explainer videos for Innovia Films, the first of which, for their UltraFoil product can be seen above. Innovia are a leading global producer of…
I think this vital question gets overlooked all too often. Because explainer videos are becoming more and more of a center piece as far as marketing a product or service…
Here's everything you should know about explainer videos. What are Explainer videos? Let's start at the core. Explainer videos are 1-2 minute videos that explain and/or promote a business, service or…
Pera EEMEA is a strategic partner to governments, their agencies and business. We were given the task of creating a quirky, yet professional animated explainer video to help explain and…
I think that perhaps the biggest issue we face when working with a client to create an explainer video is 'too much information'. The client will often feel that…
While it's true that brands, products and services are more applicable or attractive to certain demographics, your target audience is always the same...human beings. Even if you're marketing B2B, a business…
We recently finished up a Dutch language - 'whiteboard scribe' explanation video for Mentforce. Mentforce is an online network that matches ambitious professionals to successful business people, creating a meaningful,…