Jargon Busters

Explainer Videos

Loan Amount & Term

Debt Consolidation

Soft Credit Search

APR

Quotation

Credit Score

Client

Shawbrook is a specialist UK savings and lending bank founded in 2011 to serve the needs of SMEs and individuals in the UK with a range of lending and saving products.

Project

Shawbrook asked us to create six animated explainer videos to explain and define, in the simplest way possible, the meaning of various loan terms such as 'Debt consolidation' and 'Credit score'.

Campaign

Shawbrook will be using the videos to promote their loan products and services in an upcoming campaign beginning May 26th 2018.

Lee

Lee

Husband, father, nerd. Lee has been an animator for more than a decade. Starting at age 9, creating Road Runner cartoons where Wile E. Coyote would catch and eat the Road Runner, he's had a life-long obsession with motion graphics and video. A complete nerd, he has filled the office with vintage stuff, comics, art supplies, Funko Pop! and a collection of musical instruments.

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